October 9, 2025
Cipriani Wall Street
New York, NY
Seriously, people are talking.
News, Events, Awards, and Press
serious about
reputations
Hey! Seriously, watch where we’re going!
2025 MM+M Awards
The PM360 Trailblazer Awards 2025
September 30, 2025
Gotham Hall
New York, NY
Fierce Pharma Marketing Awards
September 10, 2025
National Constitution Center
Philadelphia, PA
Pink on the River
September 7, 2025
RPM Events
Chicago, IL
MM+M Pinnacle Awards
May 7, 2025
Edison Rooftop
New York, NY
2025 East CoastConference
April 29 – May 1, 2025
Newark, NJ
36th Annual MedAd News2025 Manny Awards
April 24, 2025
The Lighthouse, Chelsea Piers
New York, NY
2024 MM+M Award Ceremony
October 10, 2024
Cipriani Wall Street
New York, NY
PM360 Trailblazer Awards Ceremony
October 1, 2024
Gotham Hall
New York, NY
Fierce Pharma Awards Gala Dinner
September 11, 2024
Philadelphia, PA
2024 West Coast Conference
August 27-29, 2024
Laguna, CA
2024 ASCO Annual Meeting
Theme: The Art and Science of Cancer Care: From Comfort to Cure
May 31 — June 3, 2024
McCormick Place Convention Center
Chicago, IL
Diversity Alliance for Science — Indianapolis Geo Cluster
Theme: All Things Artificial Intelligence
June 26, 2024
Eli Lilly & Company
Indianapolis, IN
2024 East Coast Conference
April 30 – May 2, 2024
Marriott Newark Airport Hotel
Newark, NJ
Seriously, what a bunch of winners
January 2026
The Proof Is in the Pixels
Our work just brought home some hardware. We earned a platinum AVA Digital Award for our Mammo Monster website and a gold for the Atlas Athlete AI website — because why settle for one win when you can grab two?
October 2025
Creative So Strong, It Requires an Rx
We snagged six Rx Club Awards, proving that strong creative really does have side effects. From a gold win for our Mammo Monster website to a sweep of Awards of Excellence for Vytala’s Seracal site and the full Mammo Monster lineup (campaign, print ad, direct mail, and poster), we’re serving up creative that hits harder […]
October 2025
Six Davey-Lightful Wins
We snagged six Davey Awards, including two golds for Mammo Monster and Seracal and four silvers across Mammo Monster’s full creative lineup. Creativity unleashed. Trophies secured.
September 2025
Claws Out, Victory Secured
Our Mammo Monster campaign clawed its way to win silver at the PM360 Trailblazer Awards for Best Self Promotion/Corporate Campaign. Proof that when creativity bites, it leaves a mark.
Mammo Monster: Still Hungry, Still Winning
Mammo Monster is munching on metals again. Three golds (Campaign, Poster, Website) and two silvers (Magazine Ad, Direct Mail) at the 2025 NYX Awards prove one thing: Mammo Monster doesn’t just make noise, it makes an impact.
Triple Threat: 3 w3 Awards
Vytala Seracal’s MOA video and the Mammo Monster website struck gold at the w3 awards, while our SFC explainer video flexed with silver. That’s what we call web, work, and winning.
May 2025
Lürzer’s Archive Just Got a Little More Monstrous!
Our Mammo Monster campaign has been selected for Lürzer’s Archive Issue 229 online. We’re thrilled to see our work highlighted among the industry’s best!
Talk About Communication…
We just took home eight 2025 Communicator Awards! Gold for our Self-ProMOLEtion campaign, Fresenius Kabi’s More Than PN print ads, and Vytala’s corporate logo. We snagged silver for SFC Group’s HolyMol-E.com website and posters, plus Vytala’s Seracal campaign, MOA video, and product logo. Phew!
April 2025
Man o’ Manny!
Our Self-ProMOLEtion campaign just won a 2025 Manny Award for Best Agency Campaign. We’re beyond proud that this labor of love is getting mad love.
Hermes Delivered — And So Did We
The 2025 Hermes Creative Awards honored SFC Group with 8 wins, including 4 platinum for our monstrously creative Mammo Monster campaign, gold for Fresenius Kabi’s More Than PN print ad and Vytala’s MySeracal.com, plus 2 honorable mentions for Vytala logo work. Turns out, great messaging really is divine.
In the news: Who’s on first, What’s on second, I Don’t Know is on third.
We Said Seriously, and We Meant It.
We just launched our Seriously campaign, a no-filter look at the attitude and creative fire that's powered seven years of nonstop growth. This isn't a rebrand or a reset. It's us — louder, sharper, and done pretending that playing it safe ever worked.
Trendsetting? Our Crew Is On It.
SFC’s very own Drew was featured in June’s issue of Healthcare Marketer’s Exchange for leading the charge on digital trends — proving once again that innovation isn’t just a buzzword around here, it’s the baseline. From strategy to scroll-stopping creative, Drew’s got a pixel-perfect pulse on what’s next.
Big Hearts, Bold Ideas, and a Spotlight to Match
Susan and the SFC crew were honored in May’s issue of Healthcare Marketer’s Exchange with a humanitarian recognition feature, spotlighting the heart behind the hustle. At work, we turn compassion into creative, and at home, we’re making a difference in other people’s lives by giving back.
Susan Flinn Cobian Named MM+M 2025 Pinnacle Award Honoree
The Pinnacle Awards recognize the industry’s most influential leaders — those who have already shaped healthcare marketing in profound ways but are far from finished making an impact. Among 2025’s distinguished class of honorees is President and CEO of SFC Group, Susan Flinn Cobian.
SFC Group Launches Mammo Monster: A Cheeky Campaign to Demystify Mammograms
Female breast cancer is the most commonly diagnosed cancer, yet a significant number of women still skip their annual mammogram. The Mammo Monster Movement was created to change that behavior by making mammograms feel less scary and more routine. Because screening isn’t scary. Breast cancer is.
SFC Group names long-time AbelsonTaylor SVP, Laura (Bartmess) Goeglein, as new SVP, Strategic Development and Growth
Joining our ONE team, Laura Goeglein strengthens our business development efforts as we continue to grow and expand SFC Group’s reach.
We Said Seriously, and We Meant It.
We just launched our Seriously campaign, a no-filter look at the attitude and creative fire that's powered seven years of nonstop growth. This isn't a rebrand or a reset. It's us — louder, sharper, and done pretending that playing it safe ever worked.
Trendsetting? Our Crew Is On It.
SFC’s very own Drew was featured in June’s issue of Healthcare Marketer’s Exchange for leading the charge on digital trends — proving once again that innovation isn’t just a buzzword around here, it’s the baseline. From strategy to scroll-stopping creative, Drew’s got a pixel-perfect pulse on what’s next.
Big Hearts, Bold Ideas, and a Spotlight to Match
Susan and the SFC crew were honored in May’s issue of Healthcare Marketer’s Exchange with a humanitarian recognition feature, spotlighting the heart behind the hustle. At work, we turn compassion into creative, and at home, we’re making a difference in other people’s lives by giving back.
Susan Flinn Cobian Named MM+M 2025 Pinnacle Award Honoree
The Pinnacle Awards recognize the industry’s most influential leaders — those who have already shaped healthcare marketing in profound ways but are far from finished making an impact. Among 2025’s distinguished class of honorees is President and CEO of SFC Group, Susan Flinn Cobian.
SFC Group Launches Mammo Monster: A Cheeky Campaign to Demystify Mammograms
Female breast cancer is the most commonly diagnosed cancer, yet a significant number of women still skip their annual mammogram. The Mammo Monster Movement was created to change that behavior by making mammograms feel less scary and more routine. Because screening isn’t scary. Breast cancer is.
SFC Group names long-time AbelsonTaylor SVP, Laura (Bartmess) Goeglein, as new SVP, Strategic Development and Growth
Joining our ONE team, Laura Goeglein strengthens our business development efforts as we continue to grow and expand SFC Group’s reach.
SFC Group Expands Capabilities with Acquisition of CareContent
This purchase marks a significant milestone in SFC Group’s growth strategy.